Enter the world...

The history of streaming platforms began in the 90s of the twentieth century, when the possibilities of transmitting data in real time over the Internet began to be discovered. At first, the rehearsals were mainly related to audio transmission and were very limited due to a slow internet connection and low sound quality. Over time, streaming platforms have made it possible to watch movies, series, listen to music and access other content without restrictions related to TV schedule or broadcast hours. Typically, streaming services operate on a subscription model, through which they offer users access to their content libraries in exchange for a monthly or annual fee. You can also find free versions with limitations or supported by ads. Streaming platforms can be used by brands in their promotional efforts. They provide the opportunity to reach target audiences in a direct and engaging way, collecting data such as user preferences, viewing history, and consumer habits.

This information will allow you to create marketing campaigns tailored to the needs and interests of your audience. On some websites, digital collectibles, or NFTs, play a big role  - their potential can be used by creators and marketing agencies. In the case of content creators, NFTs can be used  , for example, to take the user to a website where they can make a purchase directly. Streaming services can be conveniently used from various devices - computers, phones, tablets or TVs.

Graphics on...

Both creators and users of streaming services can use different types of graphic elements. Of course, the most commonly used image on every website is the profile picture, or avatar. In addition, most profiles also have a cover photo. The graphics used will vary depending on the platform. On some of them, it is possible to create posts, while Spotify, for example, also offers the possibility of adding playlist covers, thumbnails of recordings and other artist images. It is important to remember that the content you post must comply with the Community Standards. It is important here to respect copyrights, trademarks and the protection of personal image. In addition, it is important to remember about the guidelines for the size and formats of graphics, so that they are clearly visible on any type of device.

In most cases, they are made available directly on the platform at the time of content creation, so that the user can best match their content to the recommendations. Of course, graphic elements must stand out with aesthetics and attract attention. Useful tips can be provided by a professional graphic portal, such as Art Lounge Plus.

Recommendations and lists

It will be difficult to cite all the recommendations regarding the dimensions of graphics for streaming services, as they will be different for each platform. However, it is worth remembering that images should be saved in .jpeg, .png or .gif format (if acceptable). For example, on Spotify, the avatar must be at least 750 × 750 px, and the background image - 2660 × 1140 px. The minimum size for images in the gallery is 690 px x 500 px. Images must not weigh more than 20 MB. Similar guidelines can be found for other streaming platforms.

The user must remember not to post offensive or infringing material, text, brand ads or backgrounds with excessive elements. In the case of this type of services, the protection of intellectual property is very important. In most countries, copyright protects original works and works by authors, so you should always check the guidelines in force in each country. Trademarks distinguish the products and services of one company from the products and services of another company, while personal rights or rights to publicity protect an individual from unauthorized use of his or her name, image, identity or likeness for public or commercial purposes. You should not use the image of a natural person without their consent. If these rules are not followed when posting graphic materials, they may be removed and, in the case of major violations, the user may even lose their account.

Streaming services have become the everyday life of many web users. They provide not only access to various types of content, but also the ability to personalize your account. Creators and recipients can have individual profiles to which they can add avatars or cover photos, as well as other graphic materials, depending on the platform. The most important thing is to follow the Community Standards and rules regarding the dimensions of the images that are made available on the pages of individual sites.